Presentation Summary: With my so loving and very challenging 18 years of experience by working for the biggest organizations and companies in the EMEA Region and becoming a female entrepreneur, I will be very glad and honored to share with you my Marketing Tips for SMEs during one hour with the small but very interesting agenda below:

I. How to Market your Brand in 2018
A. Create and Position your Brand
B. Offline marketing Solutions

II. Marketing Tools
A. Online Marketing
B. Role of Social Medias

Presentation Summary: Startups lack the finances and are often short on resources. Yet they have to find ways to compete with the bigger players in their domain. Not only that but new players are getting launched on a daily basis. They also have to try their utmost to make their presence known in a sea of marketing campaigns from companies with unlimited budgets.

So how do they survive and get themselves noticed?

Luckily, digital marketing allows companies to get amazing exposure even those with shoe-string budgets, therefore making it an absolute necessity for start-ups to explore and build a long terms strategy around. In the upcoming presentation, we will explore how social media platforms can be beneficial to your start-up and how a few changes to your website can be the difference between being invisible online and getting regular, high levels of traffic.

Presentation Summary:  With the millions of apps, websites and other platforms for people to communicate through media that are all over the Internet these days, this is truly the age of social media. Users from UAE are among the top users of most social media platforms on the Internet. Whether it’s updating a Facebook status, fitting a joke into 280 characters on twitter or uploading a picture of our lunch to Instagram, we are on the Internet a lot. Social media is a huge part of our culture. Now since users are on Social.  I’ll talk about How companies & individuals can
use Social Media effectively to build a strong digital brand.

Presentation Summary: Every organization, no matter how large or small, ultimately depends on its reputation for survival and success. Customers, Internal and external stakeholders have a powerful impact and they all have an opinion whether good or bad, right or wrong. These perceptions will drive their decisions about whether they want to work with, shop with and support these organizations.

In today’s competitive market, reputation can be a company’s biggest asset – the thing that makes you stand out from the crowd and gives you a competitive edge. Effective PR can help manage reputation by communicating and building good relationships and push ROI