creative zone

The Business Advantage: UAE & Saudi Arabia


6:00 PM 🇸🇦


10:00 PM 🇸🇦

The Business Advantage: UAE & Saudi Arabia

Corporate Structuring and Private Wealth Solutions in UAE

Join us for an enlightening business event that delves into the dynamic economic cooperation world between the United Arab Emirates (UAE) and the Kingdom of Saudi Arabia (KSA). Creative Zone and RAK ICC bring a plethora of knowledge about setting up a business and supporting relations between these economic landscapes. This evening event will cover Corporate Structuring and Private Wealth Solutions in UAE.

Discover the strategic partnerships, bilateral trade, and collaborative ventures shaping the future of these two economic powerhouses. This event will uncover the opportunities and challenges of doing business in the Gulf region, from energy collaboration to infrastructure development.


Lara Malaeb

Senior Director

Lara Malaeb is Senior Professional with a demonstrated history of working in the financial services industry. Lara has over 14 years’ experience in the UAE with expertise in Consultancy, Management, Corporate Governance and Business Development and has extensive knowledge of the UAE market. Lara is currently the Senior Director and Head of Business Development and Marketing at RAK International Corporate Centre (‘’RAK ICC’’) where she mentors and oversees the business development and marketing team and plays a strategic role in the development of the centre. Combining her legal knowledge and expertise in business management, Lara has initiated and directed various projects and business opportunities for the centre. Before joining RAK ICC, Lara was heading the Corporate Services team for an international listed corporate service provider based in the DIFC where she managed several clients’ portfolios by providing fiduciary duties and responsible for the business development role in the region. Lara has also worked for an international law firm where she has developed her legal skills in the Corporate sector. Lara was a board member from 2016 to 2018 for more than 70 DIFC Special Purpose Companies and is a non-executive Director for an international investment company based in the DIFC. Lara holds Master’s degree in Business Administration (MBA) from Heriot Watt University and is a Professional Director certified by Institute of Directors from Hawkamah, the Institute for Corporate Governance. Lara is a member at Society of Trust and Estate Practitioners (STEP), the International Business Structuring Association (IBSA) and Taxlinked.

Nezar Alsalem

Senior Business Solutions Manager, Creative Zone KSA

A business strategist with over eight years of experience providing companies with successful consultants & solutions. Nezar is a self-motivated and result-driven business development professional with a solid background in identifying business growth opportunities and developing strategies to increase company sales and revenue. He is a persuasive negotiator with a consultative sales style, strong problem-solving abilities, and a keen client needs assessment aptitude. With his excellent knowledge and experience in the Saudi market, Nezar assisted many companies to set up and expand their business in KSA & UAE with a smooth setup process. Nezar cultivated strong relationships with new clients while maintaining existing client relationships. He also demonstrated abilities to lead teams, facilitating learning and development.

Wael Abdulkader

Head of Revenue & Strategy, Creative Zone

Wael Abdulkader is an accomplished expert in the field of business setup and strategy, with 10+ years' proven track record of success in the UAE and the broader Gulf region. As the Head of Revenue and Strategy at Creative Zone in Dubai, he has demonstrated remarkable leadership and strategic acumen. With his extensive experience in expanding businesses into new markets, Wael is uniquely positioned to offer valuable insights into the Saudi setup landscape. He has successfully overseen the company's expansion into KSA and Qatar, making him a leading expert on the nuances and opportunities involved in launching businesses in Saudi Arabia. Wael is known for his ability to foster key industry relationships, drive revenue growth, and lead strategic initiatives. His expertise will undoubtedly provide invaluable guidance for anyone looking to navigate the complexities of establishing and growing businesses in Saudi Arabia.


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